Accounting systems are built around products and cost centers. As a consequence, companies are often unable to produce reliable customer-level profitability figures and can’t distinguish between a profitable and an unprofitable customer. Without that key insight, it is difficult to determine where you are overinvesting or underinvesting and, consequently, where your focus should be.

Companies that understand that each dollar of revenue does not contribute equally to the bottom-line thrive at higher rates. That’s simply because they focus their resources where the value is.

Call us now to find out how we can help you distinguish between profitable and unprofitable customers.